By Jennifer Groth How many times have you gone to the Internet to research a topic or check your email, and been distracted by a headline such as “The five things guys notice”, “6 ways to look great in a bathing suit tomorrow”, and “Top ten reasons Yoda was actually dead all along”? There’s something …
Concept by IOWA Hearing Aid Centers is a company on the cutting edge of change. They pride themselves in being the first in the marketplace; always a few steps ahead of their local competitors. “To be really successful, you can’t simply adapt to change, you need to be creating change,” says Taylor Parker, Owner. When …
Hearing Pros Speak – On the Cutting Edge of Change Read More »
It was during a hotel stay that Judy Smith realized that she was hearing impaired. She picked up the phone in her hotel room and buzzed the front desk. “There were tiny scratchy-sounding noises on the other end but no voice, so I assumed the phone was out of order,” says Judy. “Not exactly. The extremely …
ReSound Alera TS™ gives patients many different program environment options and the sound generator can be activated during any fitting via Aventa 3 software. Alera TS™ allows the sound generator to run simultaneously with amplification programs, such as Natural Directionality II, or Basic + Softswitching, or it can run alone as its own dedicated program. …
Tech Tip – Alera TS™ Products: Sound Generator Program Environment Options Read More »
As a private practice owner, you’re always looking for ways to generate more traffic and grow your business. Here are some areas to focus on based on the kinds of trends we’re seeing in the hearing healthcare industry. Traffic Generation Your goal is to drive new patients into your practice for an appointment. Your mission …
When it comes to being successful in private practice, one thing we hear consistently from our customers is the importance of believing in the products you sell. The right mix of technology and customer service is a winner for business growth. Technology today is far more than the hearing aids you sell. It’s the accessories …
Audiologists Speak – Adopting New Technology at Your Practice Read More »
By Laurel Christensen As the technologies that can be implemented in hearing aids become ever more complex, it becomes ever more important to keep the needs of those who will use these technologies in the forefront. Is it cool if directionality can switch to point behind the user when speech is detected from that direction? …
Personalizing software settings leads to a smoother, more streamlined way of fitting patients. Aventa 3 offers many user preference choices, including the option of selecting a screen to launch into, as well as the desired method of navigating to the screen. ReSound provides a user friendly approach to establishing preferred settings… • Once Aventa 3 …
Below are some fresh ideas from the ReSound Consumer Marketing team for achieving success in 2012. Valentine’s Themed Marketing Templates New Valentine’s Day themed ad and insert templates with new copy and design concepts are now available! We have also created a new design for our popular formal invitation, along with a new direct mail …
Consumer Marketing Tips – Planning for Success in 2012 Read More »
By Marit Clausen However ironic it may seem for the new year to begin in the dead of winter, January is the time when we focus on renewal, improvement, and starting fresh. Ads are packed with gizmos and offers to help you clean up, get organized, get fit, eat right and break any bad habits …
Bringing a Fresh Perspective to Fitting Directionality Read More »