ReSound Newsletter

Hearing Pros Speak – On the Cutting Edge of Change

Concept by IOWA Hearing Aid Centers is a company on the cutting edge of change. They pride themselves in being the first in the marketplace; always a few steps ahead of their local competitors. “To be really successful, you can’t simply adapt to change, you need to be creating change,” says Taylor Parker, Owner. When …

Hearing Pros Speak – On the Cutting Edge of Change Read More »

Tech Tip – Alera TS™ Products: Sound Generator Program Environment Options

ReSound Alera TS™ gives patients many different program environment options and the sound generator can be activated during any fitting via Aventa 3 software. Alera TS™ allows the sound generator to run simultaneously with amplification programs, such as Natural Directionality II, or Basic + Softswitching, or it can run alone as its own dedicated program. …

Tech Tip – Alera TS™ Products: Sound Generator Program Environment Options Read More »

Audiologists Speak – Adopting New Technology at Your Practice

When it comes to being successful in private practice, one thing we hear consistently from our customers is the importance of believing in the products you sell.  The right mix of technology and customer service is a winner for business growth. Technology today is far more than the hearing aids you sell. It’s the accessories …

Audiologists Speak – Adopting New Technology at Your Practice Read More »

Global Audiology’s Commitment to the Needs of Hearing Aid Users and Clinicians in the Forefront

By Laurel Christensen As the technologies that can be implemented in hearing aids become ever more complex, it becomes ever more important to keep the needs of those who will use these technologies in the forefront. Is it cool if directionality can switch to point behind the user when speech is detected from that direction? …

Global Audiology’s Commitment to the Needs of Hearing Aid Users and Clinicians in the Forefront Read More »

Tech Tip – Setting User Preferences in Aventa 3

Personalizing software settings leads to a smoother, more streamlined way of fitting patients. Aventa 3 offers many user preference choices, including the option of selecting a screen to launch into, as well as the desired method of navigating to the screen. ReSound provides a user friendly approach to establishing preferred settings… •    Once Aventa 3 …

Tech Tip – Setting User Preferences in Aventa 3 Read More »

Consumer Marketing Tips – Planning for Success in 2012

Below are some fresh ideas from the ReSound Consumer Marketing team for achieving success in 2012. Valentine’s Themed Marketing Templates New Valentine’s Day themed ad and insert templates with new copy and design concepts are now available! We have also created a new design for our popular formal invitation, along with a new direct mail …

Consumer Marketing Tips – Planning for Success in 2012 Read More »