Tag Archives: Private Practice

Audio Recovery Hosts “Gift of Hearing” Contest

Oklahoma City-based Audio Recovery is hosting a Facebook contest called “Gift of Hearing” to give away free ReSound hearing aids to eight lucky individuals with hearing loss. The contest encourages the local community to read the nominations on Facebook and … Continue reading

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25 Years in Private Practice and Still Going Strong

Happy 25th Anniversary to Kaki Pope, Owner of Audio Rehab Lab. Kaki bought this business when her son was just 6 months old. Can you believe that several banks would not meet with her to lend her money because she was a young mother?! Today we’re celebrating Kaki’s success. Congratulations! Continue reading

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Kansas Audiologist Hosts Interactive Dinner Theater Event

Thumper Johnson of Mid-Kansas Ear Nose & Throat Associates likes to host educational events for customers at least once a year.  We’re not talking about your standard hearing loss seminar, however.  Johnson’s events are designed to provide a “real experience” … Continue reading

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Interview with Jennifer McGlothlin, Moment Maker Grant Winner

Earlier this month, we announced the winner of our very first Moment Maker Grant – Jennifer McGlothlin, Au.D, of Elite Audiology & Hearing Care in Mt Juliet, TN.  We interviewed Jennifer to learn how she got started in audiology and … Continue reading

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Consumer Marketing – The RATER Model

Guest blogger, Geoff Cooling, describes how practice owners can assess their marketing elements using the RATER model. The RATER Model is an excellent tool that can be applied to many sectors, but is quite satisfactory for use in Healthcare to … Continue reading

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Audiologists Speak – How to Differentiate Yourself in a Competitive Market

Ryan Baker is an Audiologist at Audiology by Accent in Gainesville, Florida. In May of 2012, Audiology by Accent unbundled services and hearing instruments. “We made the decision to distinguish our practice in an increasingly competitive market and to highlight … Continue reading

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Cost Effective Priorities for a Practice

For a young hearing practice, marketing costs can be overwhelming but necessary.  Here are our tips for prioritizing marketing activities to get the most impact for your money.  Our approach is to go for the “low-hanging fruit” first. 1st Priorities … Continue reading

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