Smart Hearing – Designed for personalization.


Wouldn’t it be great if you could adjust the volume of your hearing aids without calling attention to them? Or adjust the bass and treble without visiting your hearing care professional? ReSound Smart Hearing brings you the ReSound Smart app, designed for you to personalize your hearing experience with ease.

Adjust volume, treble and bass on the go, create favorite programs and activate them as your enter a new listening environment, all without having to touch – and draw attention to – your hearing aids.

What about the last time you misplaced your hearing aids? We know it’s happened to most of you… With ReSound Smart Hearing you can find your hearing aids with the easy-to-use Finder of the ReSound Smart app.

With the ReSound Smart app your hearing aid settings are as unique as you are and managed by you!

 …Isn’t that Smart?

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Smart Hearing – Designed for connection.


When you think about the reason you decided to get hearing aids, does it have anything to do with reconnecting with your loved ones and the world around you? We thought it might.

ReSound Smart Hearing recognizes that you want to be connected to the world around you – and your loved ones – in the same way that you used to. That’s why we’ve created an ecosystem of wireless connectivity options to make sure you’re plugged in and connected no matter what.

Imagine stereo sound from your favorite music or movie, streamed directly from your iPhone, iPad or iPod touch, making a phone or video call with a loved one, or listening to your favorite sounds – all without worrying about wires or something hanging around your neck. ReSound Smart Hearing aids are Made for iPhone, which means they connect with most Apple devices and stream sound directly into your hearing aids.

ReSound Smart Hearing also offers wireless accessories such as the TV Streamer 2, Multi Mic and Micro Mic that allow you steam sound from your TV or extend the listening range of your hearing aids.

No matter the situation or environment, you can tune in to the world around you.

…Isn’t that Smart?

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Smart Hearing – Designed for comfort.


Think about all the things you put on in the morning before you go out the door. Clothes, jewelry, eye glasses, a watch. The items serve their purpose, but allow you to forget about them. The same goes for hearing aids. Smart Hearing aids deliver comfort and durability that allows you to go about your day without interfering with it.

Looking for a hearing aid that fits discreetly in your ear without interfering with your eyeglasses? Or do you want one that sits over your ear in bright red? Either way, ReSound Smart Hearing has a hearing aid designed to fit you comfortably. We have a full range of modern, discreet hearing aids that are small in size but big on listening comfort and sound quality.

Plus, all styles stand up to the punishment of everyday life. Constructed from high-quality, durable materials, every component is coated with iSolateTM nanotech inside and out to repel moisture, dust, sweat and earwax – all substances that can cause corrosion.

…Isn’t that Smart?

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Smart Hearing – Designed for conversation.


The most essential aspect of a hearing aid is its ability to help you hear better. We consider those the audiological (or hearing science) features. At ReSound, we work hard to create features that work just like your first and best hearing device– your ear. That’s why we developed Binaural Directionality II – a feature unique to ReSound Smart Hearing. It allows wearers to hear the sounds around them and to focus on what they want to hear – even in noisy environments.

Think of it like driving a car.

As you drive, you keep your eyes toward the windshield, facing oncoming traffic. Occasionally you check your rear and side view mirrors—just to monitor the road and traffic around you. A glance into the side mirror confirms it’s safe to pass. A look at the rearview mirror helps locate the ambulance siren, whether to the right or left. No one drives forward constantly looking in the mirrors, yet mirrors are critical for safe driving.

Driving without mirrors is like hearing using traditional hearing aids; most hearing aids allow a wearer to hear what is located directly in the front of them while turning down the noise and sound at the wearer’s sides and back. This forward directionality creates a type of “tunnel hearing” that improves the signal-to-noise ratio (which helps the hearing aid wearer hear what’s directly in front of them), but also cuts them off from their environment. For more than a decade, we’ve pioneered solutions to the problems created with traditional directionality.

Empowering Hearing Aid Wearers

We want the hearing aid wearer in the driver’s seat, so she or he has control of their own listening environment. ReSound’s Binaural Directionality II supports collecting data from both ears, which we call binaural processing. Binaural directionality allows wearers to detect sounds and listen to what they want. Your ears are naturally designed to allow your brain to choose where to pay attention. For example, people with healthy hearing detect and turn to face a speaker approaching from behind, even when a louder speaker is in front of them. Binaural Directionality allows hearing aid wearers’ brains to make the same choice. The end result: The wearer has access to all of the sounds around them, while still amplifying the loudest speech signal. In other words, the hearing aid wearer can choose to “glance in the side mirror” while keeping eyes on the road in front.

…Isn’t that Smart?

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Smart Hearing – Designed for your world.


You may have heard us refer to some of our products as “Smart Hearing” aids. But you may have wondered, “what does that mean?” and, “why does it matter to me?” Well, we’re here to tell you that it has EVERYTHING to do with you! Smart Hearing is how we ensure our hearing aids work for you. Each of you is unique. So is your hearing. And, we know your world isn’t just one dimensional.

That’s why we created Smart Hearing – to allow you to reengage with your world easily and comfortably. Over the next few weeks, we’re going to dig deeper into each of the cornerstones of Smart Hearing – Smart Audiology, Smart Design, Smart Connectivity and Smart Apps. For now, we want to give you a preview of what we’ll be talking about.

Smart Audiology – Designed for conversation

Smart Design – Designed for comfort

Smart Connectivity – Designed for connection

Smart Apps – Designed for personalization

Follow along as we share with you how ReSound Smart Hearing is leading the way using advanced technology to create the only solution that helps you adapt to your multi-dimensional world.

…Isn’t that Smart?

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A cocktail party for your hearing

Picture this:

You’re at the annual, premier black tie gala in your industry with the veritable who’s who of attendees and while everyone is mingling about, you find yourself amongst a small group of the industrial elites while they are discussing upcoming business trends.

Or possibly you’re walking the red carpet at your latest summer blockbuster premiere, being interviewed on camera all the while your adoring fans are going nuts, the paparazzi are clamoring at you for that perfect shot, and different news outlets are there reporting on what will surely be your 10th straight smash hit.

Or maybe you’re at Uncle Larry and Aunt Laurie’s for Thanksgiving with the entire family, listening as Grandpa Stu tells a story with the kids running around screaming while in the kitchen pots and pans are clanging about, all the while the smell of turkey hangs in the air.

No matter the situation you imagined yourself in, they all have one thing in common: the Cocktail Party Effect.

The Cocktail Party Effect is a person’s ability to focus ones hearing or auditory efforts on who they are attempting to center their attention on, while simultaneously filtering out the background noise. For most, it is done without a conscious thought to what is going on. But what about those who live with hearing loss? Those situations can be tremendously difficult to handle. They may not catch much of the information shared, have to ask for questions to be repeated or miss out on a funny part of a story.

While many of us have never experienced that feeling, it’s important to remember that for your loved ones living with hearing loss, it’s a daily reality. ReSound Smart Hearing aids use two unique features – Spatial Sense and Binaural Directionality II – to help make these situations easier. Spatial Sense allows wearers to get a clear sense of the space and sounds around them and Binaural Directionality II allows wearers to effortlessly engage in conversations knowing they’ll follow every word – even when noise levels get high.

To learn more about the Cocktail Party Effect check out this video:

To learn more about ReSound Smart Hearing, visit our website: family celebrating Christmas holiday

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Veterans Day: A Brief History of an Important Day

Veterans Day is a day that we honor and celebrate all of the men and women who have served in the United States Armed Forces; but what is the historical significance of November 11, and how has it came to be what it is today?

According to the U.S. Department of Veterans Affairs, on the eleventh hour of the eleventh day of the eleventh month in 1918, fighting ceased in one of the most brutal wars ever. That was when an armistice between the Allied nations and Germany took effect, with the official end of World War I coming on June 28, 1919 and the signing of the Treaty of Versailles. The Great War, as it was then known, had been the largest scale conflict the world had ever seen to that point, and the importance of the November 11 armistice was not lost on citizens across the U.S.

In November of 1919, President Woodrow Wilson declared that the 11th would commemorate that significant event with the first recognition of Armistice Day. “To us in America, the reflections of Armistice Day will be filled with solemn pride in the heroism of those who died in the country’s service and with gratitude for the victory, both because of the thing from which it has freed us and because of the opportunity it has given America to show her sympathy with peace and justice in the councils of the nations…” said President Wilson when announcing the observance.

In 1938, a Congressional Act was approved that officially made Armistice Day a legal holiday throughout the country, honoring those veterans who had fought in World War I. The decade and half that followed again saw the U.S. involved in conflict; this time in the most widespread war in history (World War II) and a war that has informally been known as “The Forgotten War” (the Korean War). After World War II and the Korean War, veterans service organizations urged Congress to recognize the service men of these conflicts along with those recognized during Armistice Day. So, in 1954, Congress approved legislation to amend the 1938 Act, and officially recognized all veterans on November 11. The name of Armistice Day was then changed to Veterans Day.

On this, and every Veterans Day, please remember to thank those who have served. All put love of country and desire to protect the ones they loved over themselves when making the decision to serve. They deserve our thanks for defending our nation every day, but especially today. Thank the veterans who are still with us, and remember those who no longer are.

To all veterans, we at ReSound say Thank You!


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